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Alphabet in the Form of a Good Humor Bar

Claes%20Oldenburg%2C%20%3Cb%3E%3Ci%3E%20Alphabet%20in%20the%20Form%20of%20a%20Good%20Humor%20Bar%3C%2Fi%3E%3C%2Fb%3E%2C%201970%2C%20color%20lithograph%20on%20paper%2C%20Gift%20of%20Mr.%20Ronald%20Shindler%20and%20Mr.%20Lowell%20Shindler%2C%20%26%23169%3B%20Claes%20Oldenburg%2FCoosje%20Van%20Bruggen%2C%2081.107.2
Claes Oldenburg, Alphabet in the Form of a Good Humor Bar, 1970, color lithograph on paper, Gift of Mr. Ronald Shindler and Mr. Lowell Shindler, © Claes Oldenburg/Coosje Van Bruggen, 81.107.2

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Details
Title

Alphabet in the Form of a Good Humor Bar

Artist

Claes Oldenburg (American, born Sweden, active United States, born 1929)

Date

1970

Medium

color lithograph on paper

Edition

174/250

Dimensions (H x W x D)

image: 21 1/2 in x 10 1/2 in; sheet: 29 in x 20 in

Inscriptions & Markings

blindstamp: © Claes Oldenburg 1970, lower right

maker's mark; date: CO 70, graphite, lower right

edition: 174/250, graphite, lower left

Collection Area

Graphic Arts

Category

Prints

Object Type

planographic print

Culture

American

Credit Line

Gift of Mr. Ronald Shindler and Mr. Lowell Shindler

Accession Number

81.107.2

Copyright

© Claes Oldenburg/Coosje Van Bruggen

Terms

food

lithography

offset lithography

paper

planographic printing

planographic prints

Description

Claes Oldenburg humorously transforms familiar things through shifts in scale and media. In this work, the fleshy letters that form a melting ice cream bar recall his soft canvas sculptures from the previous decade. The artist notes that "swollen letters signify the affluence that advertises a good store"; his witty melding of language and food points to the importance of language in the marketing of consumer foodstuffs.

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